The luxury lineup of "Hello, China", why is the box office less than 50 million?


Special feature of 1905 film network Compared with other domestic films in the same period, it should be an absolute topic blockbuster. Two international directors and a Grand Slam winner have attracted considerable attention since the first poster was released in May this year.

Shunji Iwai, Japanese Wong Kar-wai, the originator of Xiao Qingxin.


Debut is the peak, relying on a film to let countless wenqing know what is called "pure love."

Douban score screenshot

Later, with the help of and so on, a large number of fascinating literary goddesses — — Yuu Aoi, Anne Suzuki, Chara, Bae Doo Na … …

 

In the past few decades, the "small fresh filters" that Hong Kong and Taiwan campus youth films love to use have all copied him, been imitated and never surpassed.

 

Chen Kexin, the best director of Golden Horse and Golden Statue.

Across Hongkong, Mainland and Taiwan Province, he will shoot explosions (,,) and even love (,,).

 

Zhou Xun, don’t tell me.

 

The first "Grand Slam Winner" in the Chinese film industry, she won all the Golden Rooster, Golden Horse and Golden Statue at the age of 30. If she wants to say that she is the first in the entertainment circle, it is estimated that no one dares to say the second.

 

These immortal lineups, plus a group of supporting actors with high audience: Zifeng Zhang, Qin Hao, Hugh, Tan Zhuo … … Anyway, we have to start with 200 million, and cut 700 million or 800 million as usual.

 

However, as of the time of Xiao Dianjun’s press release, the total box office of Hello Zhihua was only 50 million yuan, which was not only overwhelmed by Marvel Comics’s masterpiece, but even Conan, which had been released in Japan for more than half a year, dumped it twice.

Screenshot from Yien data

Why does a topic with a luxurious lineup have a dismal box office?

Is it the pot of the film itself? Or is there another reason?

 

Our 1905 editorial department felt that this piece … … It’s really a long story.

 

Elephant: another spiritual prescription

This time, Shunji Iwai, who is good at curing and causing depression, has prescribed another mental prescription. He bypassed the stereotype of blind nostalgia in youth films and put forward another view: youth, no matter how long it has passed, will still nourish your life in a subtle way.

Because of this ambiguity, I no longer cling to the freshness of youth and the gloom of adult life.

So I chose to write a letter, an act that runs counter to the present society, an imaginary ceremony and a breath of fresh air.

Small pain: Feel an emotion

Although the box office is terrible, I personally prefer Hello, China.

After all these years, Shunji Iwai is as melodramatic as ever. You have to use letters to convey information, film cameras to take pictures, and you have to give in to the word "literature and art" in a fast-paced life.

Watching his movies is more like feeling an emotion. Coupled with a fixed style, people who like it will like it very much, and people who hate it will also hate it. Besides, Dalian in the film is really beautiful.

Xiaoying: Shunji Iwai-style model opera

In the Shunji Iwai-style model opera, the love triangle between two girls and a boy is Flowers and Alice, the housewife’s flower is Changyu’s letter, and the main story is simply Love Letter … …

If you change to Japanese, you may get a score of 7 through the emotional filter, but it’s a pity that the orange raw Huaibei is bitter orange. When Hugh appeared, the introspection was quiet and out of the human fireworks.

 

Ke Nuo: the hero’s late self-indulgence

It’s not so much an upgraded version of Love Letter as the self-indulgence of Shunji Iwai’s hero in his late years.

 

Letters are still there, and the pain of youth is still there, but without the snow in a small jar, the rain in April, the green wheat fields, the fireworks on the tower … His usual specialty in creating atmosphere is covered by the dry and tasteless urban fireworks, which means less scale, less meaning and less aftertaste. 

 

Due to the cross-border and cross-regional cultural barriers, Iwai lost his truth and lost his mind when recreating the historical memory of the 1980s. Of course, there was Qin Hao’s wig and Hugh and Tan Zhuo who disturbed the second half. Strictly speaking, when he came to China for filming for the first time, he could not escape being forced to implant commercial advertisements (Hundred Years Old Mountain) in the film.

 

Layers of old, middle-aged, middle-aged and three generations of multi-group characters are stacked, and the drama has a thick product, which can be described as shifting back and forth and switching left and right, which finally weakens the intensity of empathy and gets twice the result with half the effort.

X.C.: Success is Shunji Iwai, and defeat is Shunji Iwai.

I don’t deny that I will be hit by some of these emotions, but when I think about it, I feel a little melodramatic. That kind of emotion is taken away by the camera when you are absolutely emotional. But if the audience is a little more rational, this emotion is cleaner than a blank sheet of paper in an instant.

Spell a lot: the Japanese bring their own things to mourn, and the Chinese context is really lacking.

The biggest question in Hello, China is not whether Japanese feelings can be expressed by China actors. Of course, this is also a question in the film — — In the suicide note as an important prop, what kind of adults will we become when summer is over? The Japanese bring their own mourning for things, and the Chinese context is really lacking.

The biggest problem is the rush and emptiness of the film. There is no full story to carry the theme of regret, missing, growth and so on that Shunji Iwai wants to express.

But there is one thing I like very much, about Nan, the protagonist who is not present, who has failed for 30 years after continuous Excellence. This is the strength of Japanese directors, which warmly shows you a negative energy world.

Looking at the above contents, it is not difficult to see that this is a controversial literary film, and the controversy mainly revolves around the content of the film itself, such as stories, characters, styles, shots, emotions and so on.

 

There is no doubt that Hello, China is full of distinctive director style, and the setting, filters, details and interests of "Shunji Iwai style" are everywhere, which invisibly divides the audience into camps.

For fans who are familiar with and like him.Despite the use of China’s cast, those delicate and tender narratives, those endless feelings, are still the original formula, or the familiar taste, which is the China version of Love Letter.

 

For fans who are so familiar with it that they expect to see surprises.This is a collection of Shunji Iwai’s works, funeral, letter writing, love triangle … … These scenes are so boring that they seem to be frying cold rice. This is "Shunji Iwai’s movie", but it is not the "Shunji Iwai’s movie" they want.

 

butPassers-by who are not very interested in Shunji Iwai.Perhaps they are directed at their favorite actors, perhaps because of their friends’ Amway, or perhaps because they are interested in the fame of the main creator, but most of them are almost dissuaded by "movies are too literary".

 

The word "literature and art" is a double-edged sword for Hello, Zhihua.

On the one hand, it needs such a unique temperament to consolidate its fans, but on the other hand, it is a tonality dilemma that the film’s main creation and announcement can’t escape.

 

According to the box office data of urban movies in the first three quarters of 2018, although the box office market in the north, Guangzhou and Shenzhen is very large, the growth rate has been overtaken by the second, third and fourth lines.

The picture comes from the movie box office, right?

 

Explosions such as "Lover", "Ex-3" and so on all captured the appetite of young people in small towns and thus seized the box office.

 

And "Hello, Zhihua", as a Japanese pure love live-action film, its own type limits its box office trend to be not strong enough.

Aragaki Yui, who once had "10 million husbands in China", starred in a light comedy. In the end, the box office in the mainland was only 18 million, and the "original" Shunji Iwai won more than 40 million. The audience already bought it.

Screenshot from Yien data

 

Although the content style of literary films limited the audience to enter the cinema, the box office of "Hello, China" was not just the pot of the film. Their propaganda team did not lower the threshold at all, and almost gave up potential incremental users.

 

All the core materials, that is, posters and trailers, are developed around the three main creations. Even the final posters are spliced by a group of actors, and the viral materials are spread by a large number of literary languages.

 

From mid-May to mid-September, the poster was issued, the first notice was finalized, and then the national roadshows in several cities were launched from October to early November, until the release on November 9, and the planning and publicity with memory points was almost zero.

 

On the cooperation platform, the "Hello, Zhihua" team also takes the route of "standing tall" and "pushing hard", such as the Bazaar dialogue between Zhou Xun and Chen Kexin, and the Zhihu Salt club dialogue in Shunji Iwai. How many small town youths will watch these platforms? It is estimated that it is very small.

 

These publicity activities not only failed to clarify the theme and topic of the film, but also did not arouse the interest of passers-by. They just kept strengthening the inherent fans of the main creation and style, and did not mean to precipitate downward and expand incrementally.

 

The previous groups of virus materials were simple and rude, but the tonality of the film was clarified, and the lower users were opened up, which even catered to the interests of the fan group.

The "positive energy" public service advertisement released by "Venom" in the same period is also very memorable.In the big environment where everyone has to publish koi fish and Fantastic Animals have to rely on "sniffing" to make money, and everyone is competing to tell jokes in Tik Tok and Aauto Quicker, "only children with enough soil can have sugar to eat", and the still "high cold" announcement is undoubtedly giving away the heat and flow.


Of course, it is impossible to sell literary films, but they will still enter the cinema and the market.

However, if the marketing promotion of a movie is just talking to itself on an insulated platform and disconnecting from the audience’s distribution and materials, it is simply useless to maximize the effect.

No matter how stylized the visual image is, no matter how meaningful the postmodern narrative is, it can only be confined to the deep alley to admire itself.

The Island released the theme song, Bo Huang Shu Qi, which attracted people’s expectation.

1905 movie network news Directed and directed by Bo Huang, the film starring Wang Baoqiang, Shu Qi, LAY, Yu Hewei and Wang Xun will be released nationwide on August 10th. Eight days before the release, the movie The Island released the theme song "When Every Star" MV. "When Every Star" is composed by A Xin, the lead singer of "Asian Sky Group" in Mayday. The melody is bright and passionate, and the lyrics are euphemistic and affectionate. Based on the "falling meteorite" in the movie, it expresses the thoughts and attachment to the sweetheart in the barren world. It is reported that this song will be released in two versions, the chorus version of A Xin and Bo Huang is vast and passionate, and the solo version of A Xin is thoughtfully explored, hoping to bring different feelings and understandings to fans.

 

The theme song of Bo Huang A Xin’s first chorus film, Bo Huang Shu Qi’s drama, is expected.

 

The movie The Island’s theme song "When Every Star" MV was jointly filmed by Bo Huang and A Xin, which is the first time that they sang the theme song of the movie together. In the MV, Bo Huang and A Xin are dressed in black dresses, and the LED screen behind and under their feet changes in light and shadow. Sometimes they are in the bright Milky Way, and sometimes they wander in the sea of Wang Yang. The whole picture is magnificent, dazzling and dreamy.

 

At the same time, the movie clips interspersed in the MV also make people wonder about the emotional lines of Bo Huang and Shu Qi in the play. It is reported that the film The Island tells the fable story that employees of the company were shipwrecked by falling meteorites, forced to live together on a desert island, and faced a series of "human nature" problems. In the film, Bo Huang plays Ma Jin, a low-level employee who has been suppressed everywhere, while Shu Qi plays Shanshan, a beautiful and charming public lover. In the real society, two people with great differences collided with romantic sparks after living on a desert island.

 

In the first half of the MV, the pictures of people’s life on the island are slowly presented to the audience. They play in the forest and make a living by fishing. Shu Qi, wearing a garland, smiled and held out her hand to Bo Huang, as if she were a fairy from the sky, while Bo Huang also gazed at Shu Qi affectionately in the candlelight, with tender feelings in her eyes. They chatted in the wooden house and watched the sea, and Shu Qi smiled brightly and was beautiful.

However, in the second half of the MV, a series of pictures of disasters broke out, the ship exploded, and everyone cried. The whole island seemed to be coming to an end, Shu Qi left sadly, and Bo Huang fell into the deep sea. This dramatic change, on the one hand, makes people curious about the twists and turns in their emotional line, on the other hand, it also makes people think about the truth and falsehood in a deserted life. With the lyrics saying, "Every fantasy is disillusioned, can you believe that you will appear?" In the movie, Bo Huang, who once had no money, no right and no love in the real society, now has everything on a desert island. Is this a good play or a dream of his? Between truth and falsehood, what should we believe and insist on? If we can always live an illusory dream, do we still have to choose to wake up and face the reality?

 

A Xin praised the touching film The Island and devoted himself to creating the theme song after 60 days.

 

In May 2017, when the "LIFE Unlimited Company" concert tour was held, Bo Huang was invited to support the concert and make a series of movies, which surprised the fans. In an interview, A Xin also expressed his love for Bo Huang movies several times. This time, Bo Huang, as a new director, invited A Xin to write a theme song for the film The Island with the mentality of giving it a try. A Xin readily agreed to write lyrics and compose music himself after watching the pilot version of the film The Island, and praised the film for its touching and profound meaning.

 

Since A Xin decided to create the theme song of the film in January this year, A Xin and Bo Huang have made many video calls, carefully communicating the idea and direction of the theme song. After 60 days of intensive creation, they finally achieved the effect of satisfying both of them. A Xin said with a smile that Bo Huang sent the audio track to himself the next day after singing his own part. Although he clearly sang well, he still asked modestly.

Bo Huang also admitted that he was very happy that A Xin could write the theme song for the film The Island. This song was used in the happiest, most joyful and beautiful part of the film, which played a vital role in the emotional development of the characters. Next, there will be more cooperation between Mayday and the film The Island, and in what form, let’s look forward to it together.

On behalf of the Committee members, talk about social security: people’s livelihood feelings convey China temperature

  180,000 people live a happy new life in "moving the poor nest"

  "Up to now, there are still nearly 2 million people in Gansu who need to get rid of poverty. In 2017, more than 600,000 people got rid of poverty. One of the important signs was that they lived and lived, and completed the relocation of 180,000 poverty-stricken people to help the poor. " Fan Peng, deputy to the National People’s Congress and executive vice president of Gansu Provincial Party School, said.

  According to the national policy, the reality of the province and the wishes of the masses, Gansu pays attention to writing articles on relative concentration, inheriting traditions, leaving homesickness and having a rural flavor, and a large number of advanced models such as Huaqiao Village, Changba Town, Kang County, Longnan City have emerged, organically combining poverty alleviation with the construction and development of rural tourism in beautiful countryside, which not only reduces the number of rural areas and increases farmers’ income, but also plays a role in reducing agricultural staff and increasing efficiency in the long run.

  Deputy Fan Peng believed that "moving the poor nest" was a fundamental solution to the problem of farmers in remote mountainous areas who lived too scattered, did not have basic living conditions, and the cost of local poverty alleviation and development was too high. It won the hearts of the people and educated the masses, which not only helped the poor, but also helped their aspirations. "The poor people who moved to live in new houses frequently gave thumbs up and said from the bottom of their hearts: communist party is so concerned about the poor households, and it is really embarrassing to see people if they don’t pull out their roots!" The representative of Fan Peng said.

  In 2017, Gansu Province also rebuilt more than 42,000 dangerous houses for poverty-stricken households, basically eliminating the most dangerous houses. In the next step, the state needs to increase funding to help them improve their living conditions. (Economic Daily reporter Jiang Fan)

  Member Chinese People’s Political Consultative Conference and Chairman of the Board of Directors of Oak Group Zhu Jianmin:

  The coverage of old-age insurance continued to expand.

  In the past five years, China’s social security reform, especially the old-age insurance system, has made breakthrough progress. For example, promote the reform of the endowment insurance system of government agencies and institutions, and let the "dual track system" of pensions become history; The formulation of the investment management measures of the basic endowment insurance fund has enabled the endowment insurance fund to maintain and increase its value on the premise of ensuring safety. By accelerating the implementation of the universal participation plan, the coverage of old-age insurance has been continuously expanded, and the level of pension benefits has also been improved.

  "In 2016, the population over 60 years old in Liaoning Province accounted for 21.7% of the total population, which was 5 percentage points higher than the national average. Liaoning has done its utmost to manage pension revenue and expenditure, plug loopholes, and increase investment in establishing pension insurance risk funds. It has achieved remarkable results in two years. " Zhu Jianmin, member of Chinese People’s Political Consultative Conference and chairman of the board of directors of Oak Group, said.

  Last year, the State Council issued the Implementation Plan for Transferring Part of State-owned Capital to Enrich Social Security Fund. At the same time, the national overall planning of old-age insurance is also accelerating. This year, the central adjustment system of basic old-age insurance funds for enterprise employees is expected to play a "mutual aid" role throughout the country. These policies will help solve the problem of regional imbalance of enterprise pension.

  "It is necessary to establish a national overall planning, fair and unified pension adjustment system and mechanism to gradually solve the serious problem of insufficient and unbalanced regional pension planning in China, and comprehensively promote the realization of the well-off goal and the revitalization of the old industrial base." Commissioner Zhu Jianmin said. (Economic Daily reporter Han Bingzhi)

  Yang Weiguo, deputy to the National People’s Congress and deputy secretary of Zhuzhou Municipal Committee of Hunan Province:

  Innovating service mode and improving employment quality

  "In the past five years, the CPC Central Committee and the State Council have formulated a series of measures to expand employment. The scale of employment has continued to expand and the employment structure has been continuously optimized." Yang Weiguo, deputy to the National People’s Congress and deputy secretary of Zhuzhou Municipal Committee of Hunan Province, said that in order to achieve higher quality and full employment, Zhuzhou has taken a series of targeted measures. In terms of rural labor transfer and employment, Zhuzhou has carried out pre-job and post-job service activities, such as sending jobs, sending information, employment docking negotiations, and skills training, to help returning migrant workers find stable and sustainable employment in the local area. In terms of precision employment and poverty alleviation, we will develop jobs and identify labor insurance, public security, transportation, urban management, cleaning and other posts in administrative institutions as public welfare posts, which are mainly used to solve the employment placement of poor laborers.

  At the same time, Zhuzhou has also innovated service methods to promote employment and let workers enjoy more policy dividends. Deputy Yang Weiguo introduced that Zhuzhou has formulated a series of policies to promote entrepreneurship for all and promote innovation and entrepreneurship to promote employment. The implementation of the "Zhuzhou employment, run at most once" project has cleared the obstacles that affect innovation and entrepreneurship, and formed a full-chain, multi-level innovation and entrepreneurship service system. In the past five years, more than 250,000 people have been newly employed in Zhuzhou, and 118,000 people have been transferred from surplus agricultural labor.

  Deputy Yang Weiguo suggested that steady growth should be used to promote employment, promote regional development and expand employment coordination, guide industries in developed eastern regions to transfer to central and western regions, especially poverty-stricken areas in an orderly manner, and relieve employment pressure. (Economic Daily reporter Li Hualin)

  Sun Huiling, member of Chinese People’s Political Consultative Conference and deputy director of Tianjin Municipal Education Commission:

  Running special education well reflects social equity.

  "Special education is all kinds of education for children with special needs. Running special education well can further reflect educational equity and highlight social equity, and it is also an important measure to accelerate the process of well-off for disabled people. " Sun Huiling, member of Chinese People’s Political Consultative Conference and deputy director of Tianjin Education Commission, said.

  In 2014, the Ministry of Education and other ministries and commissions jointly issued the Special Education Promotion Plan (2014— 2016) to promote the development of special education. In 2017, the Ministry of Education and other seven departments issued the Second Special Education Promotion Plan (2017— 2020) to further improve the level of special education.

  At present, China’s special education has basically formed a development pattern with regular classes as the main body and special schools as the backbone. Governments at all levels have done a lot of work in increasing the enrollment rate of disabled children, improving the conditions for running schools, and caring for the work of special education teachers, but they have not yet formed a perfect policy and guarantee system. The development scale and quality of special education still cannot meet the educational needs of school-age children with special needs, and the living conditions of special education teachers are not satisfactory.

  Committee member Sun Huiling suggested that governments at all levels should attach importance to the development of special education and run special education schools well. At the same time, we will continue to promote integrated education. Make great efforts in funding guarantee and teacher treatment. Improve the standard of public funds per student, improve the level of teachers’ special education allowance, and form a series of special education teachers’ establishment, teacher title evaluation and job promotion separately. (Economic Daily reporter Chang Li)

  Member Chinese People’s Political Consultative Conference and Vice Chairman of Guizhou Provincial Political Consultative Conference Zhang Guangqi:

  Medical security system protects people’s health.

  "To solve the problem of returning to poverty due to illness, we need to combine medical care with poverty alleviation, take improving the level of medical security as the core, promote poverty alleviation through medical poverty alleviation, and promote a well-off society in an all-round way with the health of the whole people." Zhang Guangqi, member of Chinese People’s Political Consultative Conference and vice chairman of Guizhou CPPCC, said.

  Guizhou Province has innovatively implemented the "four-fold medical security" system. The county-level people’s government integrates relevant funds, establishes a medical assistance system, and implements basic medical insurance, serious illness medical insurance, medical assistance and medical assistance. The compensation level within the policy scope exceeds 90%. In 2017, a total of 2,574,500 people in Guizhou Province enjoyed the "four-fold medical security" and received compensation of 3.747 billion yuan. Guizhou Province has also accurately implemented special treatment for serious diseases, and identified 2,658 people suffering from 13 kinds of serious diseases, and explored the establishment of a medical assistance system for chronic diseases.

  Committee member Zhang Guangqi introduced that in order to speed up the filling of the shortcomings of insufficient grassroots service capacity, Guizhou Province invested 8 billion yuan to comprehensively improve the service capacity of grassroots medical and health institutions in three years. Nowadays, the telemedicine service system of township hospitals and the standardized digital vaccination clinics of township hospitals (government-run community health service centers) have been fully built in Guizhou, and the unified appointment registration platform for public hospitals at or above the county level has been put into operation. The medical supervision platform and the basic platform of national health information in provinces, cities and counties have also been put into use. (Economic Daily reporter Wang Xinwei Chen Guojing)

  Member Chinese People’s Political Consultative Conference and Vice President of Jiangxi Agricultural University Liu Muhua:

  Comprehensively develop the integration of urban and rural transportation

  Jiangxi is a big agricultural province, and traffic is one of the bottlenecks restricting economic development. Promoting the integrated development of urban and rural transportation is the only way for rural development in the future. "Although most villages have ‘ Green mountains and green hills ’ , but I can’t get it ‘ Jinshan Yinshan ’ . This requires not only increasing financial input, but also scientific planning to make money spent. " Liu Muhua, member of Chinese People’s Political Consultative Conference and vice president of Jiangxi Agricultural University, said.

  Member Liu Muhua believes that to realize the integrated development of urban and rural transportation, it is necessary to "combine soft and hard". On the one hand, improve the access depth of rural roads, create beautiful rural landscapes, strive to build beautiful ecological and civilized rural roads, focus on solving the road traffic problems of established villages that do not have traffic conditions, and at the same time, combine the advantages of the Yangtze River Economic Belt to build a modern water transport system, so that urban and rural water transport can flourish. On the other hand, encourage rural logistics to cooperate with postal service, express delivery, supply and marketing logistics, actively promote new modes such as passenger and cargo alliance and combination of transportation and postal service, realize effective connection between rural logistics and trunk logistics network, and realize "seamless connection" of freight.

  Member Liu Muhua suggested that citizens, especially scientific and technological personnel and entrepreneurs, should be guided to go to the countryside to get rich, and the elderly in cities should be attracted to the countryside to achieve a win-win situation of "agriculture+old-age care". (Economic Daily reporter Cui Guoqiang)

Listening to preaching is like a spring breeze, and implementing the spirit must take root.

  From the border inspection in Beijing to the people’s forum in Fuzhou; From beautiful countryside in Shaanxi to the Cultural Auditorium in Zhejiang, in recent days, the spiritual propaganda activities of the 19th National Congress of the Communist Party of China are in full swing in China.

  Go to the vast grassroots and face the masses face to face. All localities organize lectures in a way that the people love to see and hear, explain the spirit in the language and perspective of the people, and let the grassroots lectures be like a spring breeze, so that the spirit of the 19 th National Congress can blossom and bear fruit at the grassroots level and take root in the hearts of the people.

  Innovative forms strive for diversity

  In order to convey the Party’s spirit and voice to the grassroots and to the cadres and the masses in party member more accurately, better and faster, all localities have innovated the ways and means of preaching the spirit of the 19th National Congress, and worked hard to be close to reality.

  "Today, I received the spirit of the 19th Party Congress ‘ Learning spree ’ I am so excited. " On November 11th, Chen Yuanchang, a mobile party member in Changling Village, Kengdi Township, Shouning County, Fujian Province, who is doing business in Taishun County, Zhejiang Province, said happily in the mobile party member WeChat group that we should make good use of the "learning spree" to strengthen our study and further guide our entrepreneurial creation with the spirit of the 19th National Congress.

  In Shouning County, there are more than 2,000 people like Chen Yuanchang, a mobile party member who has started a business abroad. In order to make the mobile party member stay with the Party and stay in school, and ensure that "no one can be less" in the spirit study of the 19th Party Congress, the Organization Department of Shouning County Party Committee mailed the "learning spree" to all the mobile party member in the county through the way of "flying pigeons delivering books". The "learning spree" contains a new party constitution, a full report of the 19th National Congress of the Communist Party of China, a book of 100 questions and answers manual of the 19th National Congress of the Communist Party of China and other learning materials, as well as a "letter from home" and a party emblem. At the same time, in order to strengthen the study guidance and communication, Shouning County has also established a mobile party member WeChat group, and hired experts such as teachers from the Party School of the county party committee to give lectures and help, to solve doubts and realize the full coverage of the spiritual study and publicity of the 19th National Congress.

  Report of the 19th National Congress of the Communist Party of China: Hot Words Calligraphy Performance, Dialect Three and a Half Sentences, and Prize-winning Quiz on 19th National Congress of the Communist Party of China … … On November 12th, the cultural auditorium in Longbei Village, Yuhu Town, wencheng county, Zhejiang Province was brightly lit and crowded, and a lecture on the spirit of the 19th National Congress written and performed by the director general of the rural cultural auditorium was in full swing.

  There are 72 cultural auditoriums in wencheng county, and each cultural auditorium selects a director-general with good political quality and expertise in preaching from the local villagers to take charge of daily management. This "grassroots" team from the grassroots level has become the main force to unite people’s hearts, show rural customs and carry forward socialist core values. A few days ago, these directors-general negotiated to form an alliance, give full play to their respective specialties, turn the spirit of the 19th Party Congress into a popular cultural product for the masses, combine the "great truth" with the "short story", combine the Party’s policies with local culture, carry out local creation, and hold a group tour among various cultural auditoriums.

  "Our initial intention and mission in party member is to seek happiness for the people of China and rejuvenation for the Chinese nation." Zhou Jianping, party member of Longbei Village, said that after watching the calligraphy performance of the Director-General, the hot words in the report of the 19th National Congress were immediately remembered.

  The propaganda content strives for vividness.

  North and south of the great river, inside and outside the Great Wall, with a series of publicity activities of "focusing on the masses" and "grounding gas", "entering enterprises, rural areas, institutions, campuses, communities, military camps and networks", the distance between theoretical reports and reality has been narrowed, and the enthusiasm of grassroots party member people for discussing the 19th National Congress of the Communist Party of China and talking about development together has been ignited, making this winter warm and full of laughter.

  A few days ago, in the cultural compound of Gecun Village, Chang ‘an District, Xi ‘an City, Shaanxi Province, the villagers who came from the head of the village gathered together and listened to the lecturer’s report on the 19 th National Congress with great interest. "The Supreme Leader’s General Secretary said, Lucid waters and lush mountains are invaluable assets, if the environment is good, people will come to invest and visit, and the pockets of our villagers will swell … …” The words of the preacher’s grounding gas attracted a burst of laughter.

  In order to promote the spirit of the 19th National Congress of the Communist Party of China to take root, Chang ‘an District of Xi ‘an innovatively and meticulously organized study, publicity and publicity activities. Sun Rui, secretary of the Party branch of Gecun, told reporters that by making a report of the 19th National Congress and party constitution’s pocket book, holding a lecture on the spirit of the 19th National Congress, carrying out a party day activity with the theme of "stressing politics, learning ideas and loving leaders", holding a report of the 19th National Congress and a party constitution reading activity, organizing study and exchange, and pushing high-level propaganda and interpretation works, people can have a more comprehensive understanding of the spirit of the 19th National Congress and have a more thorough understanding, thus inspiring the entrepreneurial spirit of the officers.

  These days, in Fuzhou, Sanming and Putian, Fujian, various localities have set up propaganda teams, set up hundreds of small forums, promoted small discussion yards, created small learning gardens and compiled series of small books. These rich "five small" work carriers have promoted the spirit of the 19 th National Congress to the grassroots level, so that the masses can understand, understand and implement it.

  On November 12th, there were bursts of applause in the "People’s Social Science Theory Forum" in Tashan Park, Changle District, Fuzhou. The forum invited Yao Xingliang, a lecturer at the Party School of the District Party Committee, to give a lecture entitled "The 19th National Congress of the Party and a Better Life". The easy-to-understand and easy-to-understand propaganda content is well received by the people in party member. "As an old party member, I will consciously study and implement the spirit of the 19 th National Congress of the Communist Party of China and greet a better life in the new era with practical actions." Jiang Zhihua, a retired cadre in Changle District, Fuzhou, said.

  Carry out the spirit and strive for effectiveness

  Base oneself on one’s own duty and connect with reality. All localities are earnestly working hard to learn, understand and do things, and promote the study, propaganda and implementation work to go deeper and deeper.

  On the afternoon of November 8, Song Yushui, the representative of the 19th National Congress of the Communist Party of China, came to the Beijing Entry-Exit Frontier Inspection Station to give a lecture on studying and implementing the spirit of the 19th National Congress of the Communist Party of China for the police. Song Yushui combed the report of the 19th National Congress of the Communist Party of China in a simple and clear way, combining the transformation of major social contradictions, the construction of the rule of law and environmental construction. After the report, Song Yushui went to the certificate research room of the border inspection station to communicate with you. A policeman asked, "I want to ask representative Song a practical question. How can we balance the relationship between law enforcement and service?" Song Yushui replied: "This question is good. If I were a passenger, I would have a problem if you asked me to stand for half a day to check my papers. In this position, the biggest service is to improve the verification speed, and how to achieve accuracy at a glance is the test ‘ Craftsman spirit ’ . To be an iron worker, you must practice your skills hard. " Simple words won everyone’s applause.

  There are no courseware and no lesson plans, but the front-line workers from the southeast automobile repair workshop in Fujian can understand clearly. These days, the activities of preaching the spirit of the 19th National Congress of "Craftsmanship for a New Era" in Fujian Province are going on. Lin Jie, a model worker in Fujian Province and the technical director of Southeast (Fujian) Automobile Industry Co., Ltd., put the topics of science and technology, innovation, industrialization and informatization in the report of the 19th National Congress of the Communist Party of China in a language familiar to workers, and the easy-to-understand explanation was very popular.

  "The report of the 19th National Congress of the Communist Party of China used more than 1,500 words to talk about science and technology and innovation, emphasizing the need to accelerate the development of advanced manufacturing, and innovation is the first driving force for development. We must implement the spirit of the 19 th National Congress with practical actions, constantly innovate and create in our own posts, and make new achievements. " Over the years, the team led by Lin Jie has been granted 32 patents and 1 invention patent. "Next, I will make further innovations in nondestructive sheet metal repair technology, and I plan to train 50 technical experts by hand. I also hope that my disciples can surpass me." Lin Jie told reporters confidently.

   (Guangming Daily, comprehensive localities, November 13th, by reporters Gao Jianjin, Zhang Jinghua, Lu Jian, Yan Hongfeng, Zhang Zhehao)

Kawasaki Ninja500&Z500 is listed at a price of 44,800.

Yichexun A few days ago, Kawasaki Ninja500&Z500 was officially launched in China, among which Ninja500 launched three models with the standard version priced at 45,800 yuan. The SE version is priced at 49,800 yuan; The 40th anniversary edition is priced at 51,100 yuan. Z500 has launched two models, and the standard version is priced at 44,800 yuan. The SE version is priced at 47,800 yuan.

Kawasaki Ninja500

In terms of appearance, while retaining the original style, Kawasaki Ninja500 also draws on the design concept of ZX-6R. The overall shape of the front of the car is sharper and the whole car looks more sporty.

The difference in configuration is that the standard model is equipped with monochrome LCD instruments, while the SE and 40th anniversary models are equipped with TFT full-color LCD instruments. In addition, the two high-profile models also have keyless start, Type-C charging port, water tank guard net and LED turn signal. The hardware specifications of front and rear shock absorbers, brakes and tires are basically the same as those of Ninja400, and the TC traction control system is still absent.

The core change is mainly the engine. The new car is equipped with an in-line two-cylinder engine with an actual displacement of 451cc. The maximum power of the engine is 38.3Nm/10000rpm and the maximum torque is 42.6Nm/7500rpm. Compared with the Ninja400, the power is increased by 4.4 horsepower, and the peak torque speed is advanced by 500 revolutions. These changes also mean that the acceleration performance of the Ninja500 will be further improved.

Kawasaki Z500

Kawasaki Z500 continues the family style of Z-series streetcars in appearance. Compared with Z400, the most striking change comes from the headlight design. Z500 adopts a more aggressive "three-eye" design, with two low beam lights at the top and high beam lights at the bottom. Other styles have not changed much, and it is still a familiar smell.

In terms of power, it is the same as the Ninja500. It is equipped with an in-line twin-cylinder engine with an actual displacement of 451cc. The maximum power of the engine is 38.3Nm/10000rpm and the maximum torque is 42.6Nm/7500rpm.

With such power configuration, Kawasaki may be a bit lame to face today’s China market. In the face of such pricing, will you choose Ninja500/Z500, or will you choose a domestic car with stronger products?

Chen Bing, a one-armed policeman: the contemporary "Paul" who sticks to the front line of criminal investigation

During the police investigation, he was unfortunately hit by a 10,000-volt high-voltage electricity, and his right arm was amputated and his right leg was permanently dysfunctional. He refused to rest at home, gritted his teeth and learned to stand and write with his left hand, and resolutely returned to the front line of criminal investigation. 4 years to sort out 5000 old case files, each file is "clear and accurate"; Assist in the detection of more than 30 cases; In two years, he has brought out five technical backbones … He is Chen Bing, a policeman of the Criminal Investigation Detachment of Liangjiang New District Branch of Chongqing Public Security Bureau, and a first-class model of the national public security system. He is a contemporary "Paul" who insists on interpreting his dedication and life value in the new era.

"What I was most worried about at that time was whether I could be a policeman again."

On April 8, 2010, when Chen Bing was investigating the scene of a transformer theft, due to the negligence of an electrician, he was unfortunately injured by a 10,000-volt high-voltage electric shock, and his right arm was amputated and his right leg was permanently disabled. He was identified as a third-grade disability. After three major operations, his right leg was saved, but there will be permanent dysfunction, no running, no jumping and no strenuous exercise.

After the injury, Chen Bing immediately threw himself into the difficult exercise of recovering the function of lower limbs and standing steadily. At first, Chen Bing would fall when he stood, and his body was often black and blue. Once, Chen Bing lost his center of gravity while practicing standing beside the hospital bed. He subconsciously supported himself with his amputated right arm, and as a result, he fell bloody. His mother helped him with distress, but he blocked his mother with his left hand and said, "Mom, let me stand up by myself!" " Fall down again and again, stand up again and again. One year later, Chen Bing was able to walk independently. He also learned to wash, eat, write, type and surf the Internet with his left hand. Chen Bing said that people may not know how strong they will be until they encounter setbacks. Zhang Xinjie, a college classmate and colleague, commented on Chen Bing in this way. He has the hardness of a policeman. He refuses to admit defeat or accept his fate, and he must do what he wants.

"I am still alive, which is the best." "I haven’t shed a tear for this. I am lucky to be alive. What I was most worried about at that time was whether I could be a policeman again." Chen Bing said so.

"I want to give full play to my special skills and bravely pursue my dreams."

After his physical recovery, he graduated from China Criminal Police College and asked to return to the police force. "I studied criminal investigation technology, and I can give full play to my technical advantages and contribute to the public security cause I love."

According to relevant policies, Chen Bing, who is disabled on business, can receive salary and subsidy normally if he doesn’t go to work, and there is also a nursing fee of 2,500 yuan per month. Once he chooses to go to work, the nursing fee is gone. Finally, Chen Bing was allowed to return to the public security post.

Some colleagues wanted to take turns to pick up and drop off Chen Bing to work every day, but he refused. The leader of the detachment asked him to take a taxi every day, and the funds were reimbursed, which was also rejected by Chen Bing; In view of his mobility inconvenience, the detachment specially granted Chen Bing that he didn’t have to go to work on time and didn’t have to go to work in rainy days, but he hasn’t been late and left early since he returned to the police force. In order to avoid the rush hour congestion, Chen Bing gets up before 6 o’clock every day and takes the first light rail to work, and then sets foot on his way home near 8 o’clock in the evening.

Comrades saw that tying shoelaces was a simple thing, but Chen Bing had to bury his head in his left hand and cooperate with his teeth to finish it. While eating, his comrades scrambled to help him wash the dishes. Chen Bing grabbed it, stuck the bowl chopsticks in the corner of the pool, bit the edge of the bowl with his mouth, and wiped the bowl with a rag with his left hand. He said, I’m here to work, not to cause trouble. I’m going to work here for 10 or 20 years, and I have to rely on myself. I can’t let you wait on me all the time. He comes a little earlier than others and leaves later every day, and his work is not affected by physical reasons at all.

"Sticking to the front line makes me feel my existence."

Time has proved Chen Bing’s determination: for more than four years, he has sorted out and filed 5,000 old case files with one hand, and made every file "clear and accurate"; He has participated in the investigation of 15 important cases, and helped to catch 12 suspects through meticulous investigation and inspection …

In January, 2014, the safe in the financial room of a property company in the jurisdiction was stolen, but the company’s monitoring was deliberately turned off that night. According to the idea of looking for fingerprints in the monitoring background proposed by Chen Bing, the suspect’s fingerprint was finally extracted and the criminal Zou was successfully arrested.

In July 2014, when investigating a murder case at a construction site, Chen Bing dragged his disabled right leg for more than three hours to search for the murder weapon, and finally found a bloody fruit knife in the grass, which locked the key evidence for the case.

At the beginning of 2015, a number of high-end residential quarters in the jurisdiction were stolen. Chen Bing and his colleagues in the technical office found nearly 10 suspects and cracked more than 30 cases through criminal technology in just one month through the series and comparison of fingerprints, DNA and footprints.

Behind each case being solved, Chen Bing’s extra efforts are implied. Chen En, captain of the technical brigade of the Criminal Investigation Detachment of the Public Security Bureau of Liangjiang New Area, said that the temperature in Chongqing is often as high as 40 degrees in summer, and normal people can’t stand doing on-site investigation outdoors for a long time, but Chen Bing often works for hours, which makes people feel distressed. On-the-spot evidence collection, numbering, inspection and archiving, these technical activities require the cooperation of both hands. Chen Bing is not only competent but also better than others through numerous exercises.

After work, Chen Bing did not forget to study hard. He knocked out nearly 50,000 words of theoretical research articles word by word with his left hand, 8 of which were published in professional authoritative journals. The article "Rebuilding the Crime Scene with 3D Drawing Software" written by him provides a concise and practical solution for visually reflecting the crime environment, inferring the crime process and exposing the suspect’s criminal psychology.

"I would like to be a little orange lamp to warm others."

Chen Bing wrote in his diary, "I am a small orange lamp, and I want to illuminate and warm others with light and heat". In July, 2013, Chen Bing, as an ambassador of love, was invited to participate in a charity event organized by the Third Military Medical University for children with burns and scalds in spring seedlings. Liu, a girl with the same physical disability, asked him how to treat other people’s strange eyes. Chen Bing said, "Don’t pay attention to other people’s eyes. Your life is your own. Other people’s eyes are only a few seconds, but your own life is a lifetime. A person’s self-confidence comes from his heart. As long as his heart is strong enough, he can live and work strongly and optimistically. " Since then, with the continuous help of Chen Bing, Xiao Liu has stepped out of the shadow of his mind. In order to help Xiao Chenyuan, a disabled girl, realize her dream of going to college without hurting her self-esteem, Chen Bing deliberately refused to meet her, remitted 4,000 yuan to the girl in the name of Chongqing Youth Federation Foundation, and decided to continue supporting her until she graduated from college. In addition, Chen Bing has repeatedly offered his solatium from organizations at all levels to help children left behind in mountainous areas.

From the day he returned to the team, from the moment he put on his long-lost police uniform, a bright smile always hung on Chen Bing’s face, as if misfortune had never happened to him. He said that it is the profession of the people’s police that has trained its own strength and persistence. When you return to your comrades-in-arms and your post, you will have a sense of professional identity and belonging, and you will also realize your own life value and significance.

BYD Qin L is the first to take the fifth-generation hybrid system, with a fuel consumption as low as 2.9 liters and a comprehensive cruising range of 2,000 kilometers.

79,800 Qin PLUS glory edition, is it a kill for fuel vehicles? This is just an appetizer,The real one is BYD, which will completely end the joint venture fuel vehicle.

Judging from the current news, BYD is about to launch a new generation of plug-in hybrid technology, that is, the fifth generation of DM hybrid system, and Qin L is the first model of this system.

The new generation of plug-in has two advantages. The first is that the energy consumption has been greatly improved. The minimum fuel consumption per 100 kilometers is 2.9 liters, and the battery life is more than 2,000 kilometers.

Qin PLUS is enough for a class a fuel truck to drink a pot, while Qin l just drives the fuel truck to the dead.

It is estimated that the first thing is that it is impossible to compare with Qin L. Moreover, under the impact of domestic new energy sources, the myth of preserving the value of Japanese cars has also been shattered. Once the classic 60,000 to 70,000 can be bought, the new car has dropped by tens of thousands compared with a few years ago, and there is no preservation rate in the second-hand market.

Finally, in terms of durability, BYD is the king of the new energy market, selling more than 6 million new cars, and its quality and reputation have been recognized by the market.

Running a car with Qin PLUS is the best proof. A car of average quality can’t do a car on the Internet at all. Therefore, all the conditions are ripe, and Qin L is the ultimate skill for joint venture fuel vehicles.

However, the matter is not over here. Judging from BYD’s patent application, the fifth-generation DM system has a second advantage, which can make the size smaller and lower, so that the body size can be made smaller.

Qin PLUS is equipped with the fourth-generation plug-in hybrid system, which is BYD’s smallest plug-in hybrid model at present, and the fifth-generation DM system with smaller structure may be equipped on and.

If you really launch a 50,000-60,000 hybrid version, or even a 40,000-50,000 hybrid version of the seagull, there is really no way for a fuel truck within 100,000!

Of course, some people don’t understand. Compared with pure fuel vehicles, plug-in hybrid vehicles have more batteries, motors and electronic controls. Why can they save more fuel?

In fact, in addition to the blessing of the three-electric system, the engine of the plug-in hybrid model is also very important. The hybrid car uses a special engine, which is higher and can make full use of gasoline to convert into power.

The principle here is a little complicated. We can compare a car to a person, and compare the stomach to an engine. The stomach digests food and then it is absorbed by the intestine, and finally it is converted into the energy needed by the human body.

There are two key points here. The first is that the stomach can’t digest food completely, and some nutrients are discharged. The second is that the energy absorbed by the intestine is surplus, and the excess is converted into fat and stored.

In the traditional working mode of oil truck, the engine will waste a lot of work, and will not convert excess energy into fat, so the utilization rate of gasoline heat energy is extremely low.

The thermal efficiency of most engines is about 40%, while BYD’s special plug-in engine can reach 43%, which is the fundamental reason for BYD’s fuel-saving plug-in system.

How exactly is it done? That is to add and subtract the power system. Byd’s plug-in hybrid system saves the gearbox, and the engine is always in the optimal speed range, so that the gasoline can be fully burned to release heat energy, which can be used to generate electricity to drive the motor, and the excess electricity can be stored in the battery.

If it is in a continuous high-speed state, the energy consumption of the motor will increase, and the engine can also intervene in direct drive to achieve a relatively fuel-efficient state.

Byd’s hybrid structure is relatively simple. If we want to make progress in fuel consumption, it means that the thermal efficiency of the special engine has probably set a new record!

The illustration originated from the Internet. If there is any infringement or error, please contact to delete it!

Another suspense drama "Thirteen Years of Dust" was finished in Chongqing. This time, Chen Xiao Chen Jianbin co-starred in the criminal police mentoring.

Chen Jianbin, Chongqing’s son-in-law, is back, but this time it’s not as simple as going home with his wife Angel, but he has a new work. On October 24th, the upstream journalist learned from the producer that another criminal investigation mystery drama "Thirteen Years of Dust" filmed in Chongqing was announced. This time, Chen Jianbin, who is going home, and Chen Xiao will form a pair of INTERPOL mentors and apprentices, trying to catch the man behind a murder that lasted for 13 years.

"Thirteen Years of Dust" was officially released in Chongqing a few days ago.

"Master and apprentice" joined hands to pursue the murder for 13 years

Thirteen Years in Dust attracted a lot of attention when it was first turned on in January this year. In addition to the popularity of Chen Jianbin and Chen Xiao, directed by Liu Haibo, who won the Best Director Award of the Magnolia Award at the Shanghai TV Festival, the co-starring of Liu Mintao and Yu Entai once became a hot topic for fans and netizens.

Chen Jianbin plays a policeman. Perhaps the first thing that many viewers think of is the criminal investigation drama Trident, which was also directed by Liu Haibo two years ago. In contrast, thirteen years of dust has more youthful power brought by Chen Xiao. According to the outline of the plot that has been officially announced at present, the story of the whole drama is presented by the ingenious overlapping of two years, 1997 and 2010.

In 1997, there was a mystery in the south city of the play. Wei Zhengrong, a criminal police officer played by Chen Jianbin, was ordered to investigate but never found the real murderer, so he left the front line of criminal investigation. Thirteen years later, the murderer’s whereabouts reappeared, and new evidence and clues were discovered by the younger criminal policeman Lu Xingzhi (Chen Xiao), which had multiple coincidences with the evidence of that year’s case. Wei Zhengrong and Lu Xingzhi, who were originally apprentices, joined hands again, reeling from the cocoon and jointly chasing the murderer.

Interestingly, the change of time is not only the key to the evolution of the case story in the play, but more importantly, it has had an important impact on the personnel design of the two protagonists-thirteen years ago, Lu Xingzhi played by Chen Xiao was young and immature but the theory was supreme, and Wei Zhengrong (Chen Jianbin) was middle-aged but had off the charts skills; Thirteen years later, their personalities were reversed and they grew up separately. Interlocking clues, pressing killers, evidence reversal suspense, cleverly overlapping in parallel double time and space. In the end, the two men broke through the fog to make the truth emerge gradually, and all roads lead to the same goal to complete the inheritance of the police spirit between the two generations.

Double-line parallel shooting spans winter and summer.

"We focus on how to show the atmosphere of the times and great changes." There is no doubt that thirteen years of dust is a realistic style. In this regard, director Liu Haibo said that his creative philosophy is to let the audience "live in it at a glance and feel more empathy for the story."

Of course, in striving to restore the fireworks atmosphere in the market, the main creative team naturally made considerable efforts. The old sewing machine in the 1980s, the police station with white and green walls, and the quick-talking neighbor’s aunt all truly reproduce the social conditions seen by the police in the process of handling cases. Yin Xiaoye, the chief producer, hopes that Thirteen Years of Dust Collection can simultaneously show the unchanging police spirit inheritance under the great changes of the times, as well as the value background of humanistic care and punishing evil and promoting good.

It is worth noting that, in order to restore the double time-space setting in which the cases in 1997 and 2010 overlap and interweave, and fit the real situation, the crew specially chose to shoot the scenes in 1997 and 2010 in winter and summer respectively, and the shooting cycle span was extended to 9 months.

A group photo of the co-author of "thirteen years of dust"

There are small tricks on the scene in Chen Jianbin, Chen Xiao

In an interview with reporters, Chen Xiao, one of the leading actors, used three words to evaluate the crew: Excellence, efficiency and professionalism. For example, in the aspect of Excellence, in order to highlight the sense of hierarchy spanning 13 years, Chen Xiao took the initiative to remove the hairline and sideburns to increase the sense of vicissitudes, and the old actor Niu Piao lost 20 Jin in a few months to show the role difference.

At the same time, the styling director also went deep into the streets of Chongqing to observe the image of the local ordinary people, and designed a makeup style for each actor that is both mountain city temperament and character characteristics. Like Liu Mintao in the play, it was a small scroll in 1997, which highlighted the pungent character and sense of the times; Thirteen years later, her hairstyle softened, showing the character characteristics of gradual gentleness and generosity.

In addition, Chen Jianbin also showed many unique expression skills when shooting. For example, in order to arouse the anger of the opponent’s performance, he suddenly slammed into the door when the other party was unprepared, and let the actor instantly transform the interrupted anger into the role, and the emotions in the play became very real.

Chen Xiao also has great changes in the play. When he played the 1997 play, he always held a notebook in his hand and his eyes were clear, which vividly portrayed the fledgling student spirit; When he played the scene in 2010, he has faded away, his eyes are more firm and resolute, and the righteous temperament and resolute style of senior criminal police are ready to come.

Chen Jianbin and Chen Xiao will play a pair of police mentors this time.

According to reports, at present, the filming of "Thirteen Years of Dust" has all ended and officially entered the production period. It is expected to land on the iQiyi platform in 2023.

Upstream journalist Qiu jinyi

Editor: Chen Xiujuan

Editor: Liao Lei

Audit: Feng Fei

A variety of online wealth management products are selling well. Why is online wealth management popular?

Tencent Wealth Management recently released the Post-90s Financial Management and Consumption Report, which shows that more and more young people prefer to manage their finances through the Internet, and 84.5% of the post-90s people choose the Internet platform, which is far higher than the proportion of traditional financial management channels such as banks. Xu Junzuo (Xinhua News Agency)

Fujian Branch of Agricultural Bank of China has shifted its service focus to mobility and intelligence, providing customers with convenient and fast financial services. The picture shows the employees of Fujian Jinjiang Sub-branch of Agricultural Bank of China handling business for customers through the "super counter". Photo by Liang Zhiqiang (People’s Vision)

  During the epidemic prevention period, many people stayed at home, and online financial management quietly caught fire.

  Recently, the data released by Alipay showed that the sales of platform deposit wealth management products increased by over 100%, and the fund subscription trading day increased by 400%. The sales of various online monthly wealth management products showed a "second-empty" pattern, and the live broadcast of wealth management was also widely sought after. What are the new trends in online financial management? Is it a temporary phenomenon or the mainstream in the future?

  Recently, online financial management is particularly hot.

  "Today’s income is more than 70 yuan, not bad." Recently, Liu Duo Jr., a Beijing office worker, made a habit of opening Alipay wealth every morning to see the income. "I haven’t bought a fund before. At most, I just put my spare money in the balance treasure, and I earn six or seven yuan a day." Xiao Liu said, "Recently, many colleagues and classmates around me are buying funds and managing money. I am a little moved, so I follow suit ‘ Get on the bus ’ 。”

  Xiao Liu said that in the past, when she had spare money, she kept regular savings. Although the interest rate was stable, the income was low. "I am usually very busy at work, and I don’t have much time and thought to ponder over financial management, but I am often at home during this time, and I began to study financial management." Xiao Liu smiled. "I didn’t expect it to be so convenient to buy wealth management now. You can buy it directly on Alipay."

  The data shows that after the Spring Festival this year, the transaction activity of wealth management users on Alipay has increased significantly, and the number of visits to positions and market information has doubled compared with that before the holiday. "We found that many users can’t go out and spend money during the epidemic prevention period, and they will choose to transfer their funds to do some stable financial management." According to the person in charge of Ant Wealth Operation, some regular products with income above 4% have been launched recently, which are sold out quickly after being put on the shelves every day, and the sales volume has increased by more than 100%. "This also reflects that users are more stable in investment under the epidemic."

  Ms. Zhang from Xuzhou, Jiangsu Province is a veteran of financial management. She told reporters that in the past, it was time-consuming and inefficient to buy financial management at the bank counter. "Wealth management products are becoming more and more common in recent years." Ms. Zhang said, "In the past, when we went to the bank, we just kept a regular deposit. There were not many people who bought wealth management products. In recent years, banks have moved financial management online, which not only improves visibility and transparency, but also improves convenience. "

  It has been some time since banks moved their wealth management from offline counters to their own online, and a recent change is that a large number of wealth management products from different banks are concentrated in third-party platforms, which has triggered a new wave of buying wealth management and fund products. For example, since February 18th, 30 financial institutions, including ICBC and Agricultural Bank of China, have put nearly 100 explosive deposits and fund products of their own into Alipay "Wealth Management Week", so that users can "buy in buy buy" just by opening Alipay, thus meeting the diversified needs of investment and wealth management. Relevant data show that Alipay has launched more than 1,000 wealth management products through cooperation with more than 300 institutions, and launched wealth management products such as term, fund and gold for investors with different risk tolerance. The risk types are divided into five grades from low to high, and it has accumulated more than 600 million users.

  According to the person in charge of wealth management business in JD.COM, during the epidemic prevention period, the subscription transaction volume of Jingdong Financial Platform Fund remained at a high level. "The proportion of equity funds in user asset allocation has increased significantly. Taking the new fund as an example, the new fund raising has a hot momentum, which greatly exceeds the previous performance. The amount raised by a single fund has increased by 20 times compared with the past. " According to the person in charge, Jingdong Financial Platform cooperated deeply with financial institutions during this period, and recommended market-recognized star fund managers and products for investors. At the same time, during this period, the user experience is continuously optimized, so that users can enjoy a stable and secure investment and financial management experience without leaving home or staying at home.

  "Chasing financial live broadcast like a drama"

  Open Alipay’s homepage and enter the "Financial Week" interface. There are not only stable long-term financial products to choose from, but also high-yield funds and large bank time deposits for consumers to choose from. The long-term insurance wealth management products with an annualized rate of about 4.7% have been sold short, which shows the enthusiasm of consumers.

  It is understood that behind the recent "second light" of online wealth management products, there is another important factor, that is, there are new changes in the ways and means of recommending wealth management products online, and the live broadcast of wealth management has attracted more users.

  Xiao Li, who has just worked for a year and a half, has formed financial habits. Xiao Li introduced that in the past, he knew nothing about wealth management products, and he was also confused about buying them. He bought whatever the homepage recommended. Since Alipay started the "Financial Week", there has been a live broadcast of financial teaching almost every day, and Xiao Li’s understanding of financial management is refreshing every day. "I am now chasing financial live broadcasts like a drama." Xiao Li said with a smile, "This has greatly improved my financial management ability and gained a more comprehensive understanding of the market."

  According to the data from Alipay, since the Spring Festival, nearly one million people have watched the financial live broadcast in Alipay, an increase of 63.8% compared with that before the holiday, and users in Guangdong, Zhejiang and Jiangsu have the highest enthusiasm. "post-90 s" is the main force to watch the live broadcast of financial management, accounting for nearly 40%; Nearly 13% of the live audience are middle-aged and elderly, and their enthusiasm for learning financial management knowledge is also high.

  Lack of professional knowledge and being cheated in investment and financial management are the most worrying issues for some elderly people. Aunt Chen, who is nearly 70 years old, said that the elderly should also keep up with the trend of the times. Watching live broadcasts to buy wealth management can help them make better use of their pensions and obtain steady income. "I watched Alipay’s financial live broadcast under the leadership of my niece." Aunt Chen said, "Listening to experts and teaching financial knowledge, buying your own financial management is also more bottomed out. Sometimes I will ask questions from experts during the interactive time, and experts will reply seriously. "

  The person in charge of wealth management business in JD.COM said that in the next step, Jingdong Financial Platform will continue to optimize the user experience according to the user characteristics, and cooperate with financial institutions by combining the popular live broadcast and other means to continuously enrich the investment content and provide professional investment categories.

  Ceng Gang, deputy director of the National Finance and Development Laboratory, said that the transfer of wealth management investment from offline to online is a necessary adjustment for institutions to adapt to the changes in users’ consumption habits.

  "Alipay is like Wangfujing online, and other platforms such as WeChat and JD.COM are similar to Xidan and Guomao online." Ceng Gang believes that the presence of institutions in the platform is conducive to the formation of a good ecological relationship among institutions, users and platforms, and the three parties will develop together. The traffic platform empowers institutions and improves customer satisfaction; The organization broadens the sales channels through the platform, reduces the labor cost of offline consumption, and better follows the changes of users’ needs; The platform can form a more perfect ecosystem and a new economic growth point through the presence of multiple institutions, and the needs of users can be better met in this process. The new means of financial live broadcast has also brought the parties closer.

  The trend of online financial services is obvious.

  "Rather than saying that online financial management has become an inevitable trend, it is better to say that the modernization and online trend of financial services is very obvious and will become the mainstream in the future." In view of the small upsurge of online financial management initiated by Alipay, Ceng Gang believes that it is nothing new for banks and other institutions to settle in third-party platforms, and it is also in line with the development and changes of the whole industry. "In the past, people were not used to frequently visiting bank websites or apps to view the latest wealth management product information. Therefore, the entrance with more online traffic has become a potential sales channel for banking institutions. The third-party platform represented by Alipay has a traffic advantage. "

  Ceng Gang pointed out that there is a complementary cooperative relationship between financial technology platforms and banks, and this relationship will become more and more obvious. Taking Alipay and Bank as examples, Alipay platform has expanded the bank’s sales ability on the Internet. At the same time, Alipay can also give full play to the platform traffic advantage in cooperation.

  However, online financial management also has some shortcomings. Ceng Gang said that the biggest deficiency of online financial management lies in the standardization of management and the division of power and responsibility. He pointed out that in the past, offline sales were compliant in form, consumer protection was in place, and problems and disputes were better solved, while online financial management still needed to be strengthened in terms of consumer protection and future rights and responsibilities confirmation. "Because more and more products are sold online, but banks don’t meet consumers, how do banks know that the products they sell are suitable for customers? At the same time, banks are not sure whether customers understand the risk-return characteristics behind products. " Ceng Gang said.

  At the end of last year, the People’s Bank of China Banking and Insurance Regulatory Commission and China issued the Notice on Regulating the Management of Cash Management Financial Products (Draft for Comment). The Notice pointed out that commercial banks and bank wealth management subsidiaries should strengthen the management of investors’ appropriateness when selling cash management products, fully disclose information and risks to investors, and must not publicize or promise to protect the capital, and must not exaggerate or unilaterally publicize the investment income or past performance of cash management products. Commercial banks and banking subsidiaries shall, according to the business nature and risk characteristics of cash management products, establish and improve the business management system of cash management products, formulate and implement corresponding risk management policies and procedures, ensure the continuous and effective identification, measurement, monitoring and control of various risks of related businesses, and ensure that the management scale of cash management products matches their own personnel reserve, investment and research and customer service capabilities, risk management and internal control level.

  Ceng Gang believes that in the next step, institutions should better regulate the process of online wealth management sales, and make detailed responsibilities in protecting consumers’ rights and interests. "While institutions and platforms conform to the changes in consumer financial behavior, the regulatory level also needs corresponding system supervision rules to create better conditions for the healthy development of the business."

  For individual investors, Zhang Yu, director of Alipay Wealth Group, suggested adopting the strategy of "one stable, two divided and three deadlines". Specifically, "one stability" means that investment and financial management should be seen as believing and everything should be implemented in a written contract; "Dichotomy" means that investors should allocate funds according to different investment preferences, taking into account different rates of return; "Three-term" means that all investments should be divided into three categories according to the term, and sufficient current or liquidity funds should be reserved for emergencies.

The Eighth Member Congress of the Provincial Red Cross Society was held. Yuan Jiajun, Wang Ke, and Huang Jianfa attended.

  Zhejiang Daily, Hangzhou, August 31 (Reporter Liu Leping, Lu Le, Wang Chenhui) On the 31st, the eighth member congress of the Provincial Red Cross Society was held in Hangzhou.

  Yuan Jiajun, Secretary of the Provincial Party Committee and Director of the Standing Committee of the Provincial People’s Congress, attended the opening ceremony and delivered a speech. Wang Ke, Party Secretary and Executive Vice President of China Red Cross Society, spoke at the opening ceremony. Huang Jianfa, Wang Cheng, Chen Yijun, Li Weining and Cai Xiujun attended the meeting and Cheng Yuechong presided over it. The meeting commended the advanced collectives and individuals who have made outstanding contributions to the cause of the Red Cross Society in our province. The representative of the Red Cross volunteers read out the Basic Principles of the International Red Cross and Red Crescent Movement, and the person in charge of the Provincial Association for Science and Technology delivered a congratulatory message on behalf of mass organizations.

  Yuan Jiajun congratulated the convening of the conference, paid tribute to the commended advanced collectives and individuals, and extended greetings to the Red Cross workers, members and volunteers in the province. After fully affirming the achievements made in the development of the Red Cross in our province in recent years, Yuan Jiajun pointed out that the work of the Red Cross in our province is facing new situations and new requirements when entering a new era and embarking on a new journey. We should thoroughly study the spirit of the important exposition of the Supreme Leader General Secretary on the work of the Red Cross, continue to polish the brand of "five groups", further enhance the political, advanced and mass nature, give full play to the role of the Red Cross as a bridge and link between the people in the humanitarian field, take the digital reform as the traction, adhere to the main line of "protecting people’s life and health and safeguarding people’s dignity", focus on the main business of "three rescues and three donations" and actively build "people’s side" Unite and lead the vast number of Red Cross workers, members and volunteers to take an active role and dare to act, systematically improve the performance ability and service level of the Red Cross, achieve innovative breakthroughs and enlarge advantages in enhancing the political function of the Red Cross, helping the construction of a demonstration zone for common prosperity, accelerating the creation of a "digital Red Cross", enhancing core business capabilities, shaping public welfare brands, and improving the level of rule of law, and continuously build a Red Cross brand with Zhejiang recognition, so as to faithfully implement the "Eighth Five-Year Strategy" and resolutely achieve ""two maintenance", strive to promote "two firsts" and make more contributions to the Red Cross.

  Yuan Jiajun emphasized that Party committees and governments at all levels should earnestly strengthen their leadership and support for the Red Cross work, earnestly study and enthusiastically help solve the practical difficulties and problems encountered in the development of the Red Cross cause. It is necessary to strengthen the responsibility of joint management by all party and government departments and the responsibility of support and help from all sectors of society, so that the vast number of caring enterprises, caring people and forces from all walks of life can closely unite around the party and gather great strength for the development of the Red Cross cause in our province.

  Huang Jianfa spoke at the closing ceremony that afternoon. He pointed out that the new board of directors and supervisors of the Provincial Red Cross Society should strengthen theoretical arms, adhere to the guidance of Party building, and unswervingly follow the development path of the Red Cross cause with China characteristics. It is necessary to concentrate on the "two firsts", promote the high-quality sharing of public services, and promote the reform of the income distribution system and grassroots social governance. It is necessary to popularize life education, tell the story of the Red Cross well and promote voluntary service. It is necessary to build a transformational organization, deepen reform and innovation, strengthen self-construction, and continue to revitalize the Red Cross organization. Cheng Yuechong spoke at the closing ceremony.

  The General Assembly elected the new Council and Board of Supervisors of the Provincial Red Cross Society, and hired Yuan Jiajun and Wang Hao as honorary presidents of the Provincial Red Cross Society. Cheng Yuechong was elected as the president of the provincial Red Cross Society and Lin Bin as the executive vice president.